FLYBRN — Find the money. Build the fix.
FLYBRN
The five levels What we build How it works
Scope my auditScope my audit →

Find what is holding your business back. Build what is next.

We go through your whole business and find where money is being lost, where work is being done twice, and where AI actually pays. Then we build the fix.

Paid · Scoped to your company

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Where is your team carrying the most by hand?

Three questions. You get your operating level and what it would take to move up one.

However far we take it, a person stays on top of it

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Your operating level
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To move up one level

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Scope my audit →

You did not need a website. You needed an internet strategy.

You do not need an AI tool. You need an AI business strategy.

Companies bought websites for years with no strategy behind them and got nothing back. AI is going the same way. The tool was never the question.

Six outcomes · every audit is scored against all six

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Which of these you need is what the audit answers. Scope my audit →

Companies rarely have one problem.

A revenue problem is usually a pricing problem. An operations problem is usually a data problem. The one you can see is rarely the one costing you the most. So we look at all six.

Money
How it comes in and where it leaks
Customers
How they arrive, buy and stay
Work
What your people carry by hand
Data
Whether the numbers agree
Technology
What you pay for and what you use
Decisions
Who knows what, and how fast

We built this for ourselves before we sold it to anyone.

Twenty-seven years running businesses where being wrong is expensive — payments, regulated health, live markets. We run our own companies on this. We know what is real and what it costs.

Your company should own what it runs on.

Code, repositories and IP are yours from day one, in your accounts. Nothing is licensed back to you. Walking away is never hard.

Two questions, one call, and a written scope with a figure. Scope my audit →

The FLYBRN Audit.

It is paid, and it is scoped to your company. A single-function review sits at one end. A full multi-entity audit sits at the other. You get the price in writing before you commit to anything.

We take a few at a time. The people who scope it are the people who run it.

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What the audit actually is.

Not a workshop. Not a deck. A written report on how your company makes money, operates and grows. Every finding is evidenced, costed and ranked, with the fix spelled out.

It is yours to keep whether or not we build anything.

Figures shown here are a specimen. The structure is exactly what you receive.

01ScopeWhat we look at

We go through the whole operation, not a sample of it.

Every system it touches — ad accounts, payment processor, CRM, automation, analytics — and the procedures people follow when the software does not cover it.

Twelve months of your own data, pulled from your accounts. Not described to us in a workshop.

14separate workstreams in a single engagement
Illustrative — scope varies by function
Workstreams opened
Executive audit12 mo
Paid acquisition2 accounts
Lifecycle and messaging—
Sales pipeline—
Automation platform—
Website and funnel—
Operations and SOPs—
Unit economics—
+ 6 more
02EvidenceHow we know it

Every claim carries how we know it.

Most audits arrive with unattributed numbers. That is why they get read once and filed.

Every line in ours is labelled one of three ways. The unverified ones become month one, not something quietly dropped.

0claims in the document without a stated source
Every line is tagged
The evidence key
VerifiedA named record, export or filing. Citation given.
EstimateOur assumption, method stated. A placeholder until measured.
UnverifiedNeeds a document or a call. Goes into month one.
03What we findThe recognition

The money is not being wasted. It is not being collected.

Nobody asks us to look at the enquiry that never got a reply, or the payment that failed once and was never chased.

Those are the biggest numbers in most companies. Nothing in the business is built to notice them.

3 in 4enquiries never got a second contact
Specimen figure
Selected findings
Enquiries never answered41% get no reply inside 24 hourscritical
Customers who never reorderedNo lifecycle running at allcritical
Failed payments never workedOne attempt, then written offhigh
Budget in the campaign that does not convert3.2× the cost per sale of the best onehigh
Referral and upsell left to chanceNo system, no prompt, no ownermedium
04What it is worthThe number

You get a figure, not an opinion.

Every finding is priced from your own numbers, with the method written down so your finance team can argue with it.

This is money you already earned and did not collect. Very different from a projected saving.

$595,200a year, on the table
Specimen — figures invented
Revenue not collected
Enquiries never answered$220,800
Customers who never reordered$134,400
Failed payments$115,200
Misdirected ad budget$75,600
Referral and upsell$49,200
Total, per year$595,200
05Why it happensThe cause

It is not your people. Nothing owns the handoff.

All of it traces to one thing: work passing between two systems, or two people, with nothing responsible for the gap.

Add headcount and you add handoffs. That is why hiring did not fix it, and another tool will not either.

4 of 5findings, one root cause
Specimen
Where the work falls
Ad platform
lead created
→
CRM
someone replies
Nobody owns this
The minutes between the two. No alert, no queue, no name against it — so a lead going cold looks exactly like a lead being worked.
The same gap, elsewhere
Payment fails → nobody is told$115,200 / yr
Order ships → nobody follows up$134,400 / yr
Spend rises → nobody compares$75,600 / yr
06RiskWhat could go wrong

Ranked, and each with the way we would handle it.

We tell you what could derail the build before you have paid us anything, in order, with the fix next to it.

A risk without a fix is a disclaimer. A disclaimer has never protected anyone.

4ranked risks, each with a written mitigation
Every engagement, no exceptions
Risks, ranked
01Vendor lockMitigation: Pull the contract in week one, before anything is priced.
02Season or close freezeMitigation: Ship between peaks, never into one.
03Undocumented exceptionsMitigation: Two weeks shadowing the team before any code.
04Attention splitMitigation: Automate the manual work first, so the team has time to give.
07The solutionWhat we build you

The audit ends with the system that grows the business.

Named systems, specified so anyone could build them. What each does, what it connects to, what stays with a person, and when it is live.

Software that belongs to your company, in your accounts, on your cloud. Then we build it.

$595,200back a year, against $180,000 once
Pays for itself in 3.6 months · specimen
The system we would build
Lead response engineEvery enquiry answered in minutes, not the next working day.
Lifecycle and reorderCustomers come back on their own schedule, without chasing.
Payment recoveryFailed charges worked automatically instead of written off.
Upsell and referralThe next order and the next customer, made systematic.
One revenue ledgerA single number the whole company plans against.
Approval consoleA person signs off anything that spends, sends or ships.
What it returns
New revenue captured+$412,000 / yr
Revenue recovered+$183,200 / yr
Capacity back to selling2.5 FTE
Live and running14 weeks
Code, repositories and IP yours from day one
08How it startsThe ask

One audit. Then you decide.

Three to four weeks. We work in your accounts with read access, talk to the people doing the work, and hand back the document.

Yours either way. If it is not something we should take on, we will say so — and usually who to call.

3–4 weeksstart to document, yours to keep either way
The first conversation is free
What happens next
You book a callsame day reply
We scope the function30 minutes
Written audit scopea figure and a date
The audit runs3–4 weeks
You get the documentyours either way
Scope my audit →

The four answers that decide it.

Every enterprise buyer asks these before anything else, and the answers are usually hedged. Ours are not, so you can hold them against whoever else you are talking to.

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The audit is where this starts. Scope my audit →

Everything worth reading in AI, in one place.

We read this anyway. Signal is the filter — the people building and deploying, not the ones posting about it. The same filtering we build into client systems, pointed at our own reading.

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Tell us where you are trying to get to.

You do not need to know what AI you need. We need to know where the business is going. You get a price and a date in writing before you commit to anything.

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NAME AND WORK EMAIL
COMPANY AND ROLE
CARRIED BY HAND
MOBILE — OPTIONAL

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By sending this you agree to our privacy notice. Texts are covered by our SMS terms.
Received

We have got it.

We will reply to {{ fEmail }} and propose a time. Thirty minutes, on what is actually breaking, with whoever would run the work.

What happens next
A reply the same day, from someone who would do the work. Then a short call. If it fits, a written scope with a price and a date.

In a hurry? Email build@flybrn.com
Reply from FLYBRN
Ask about our work
Trained on what we have built

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